FOR IMMEDIATE RELEASE:
Toronto, ON – January 6, 2025 - Basil Box, the celebrated fast-casual restaurant chain known for its fresh and flavourful Southeast Asian cuisine, is excited to celebrate the Year of the Snake with a with an exclusive scratch-and-win Lunar New Year promotion. From January 6 to February 28, 2025, every purchase of a Basil Box stir fry, preset, or customizable box will include a scratch card with the chance to win fantastic prizes instantly, offering our guests a little something extra to honour this time of renewal and gratitude.
At the heart of the Lunar New Year is a spirit of generosity, connection, and good fortune. To embrace these traditions, we’re inviting our guests to enjoy their favourite Basil Box meals with an added touch of excitement —a
scratch card
with every purchase of participating items.
These cards reveal exciting prizes, including:
• $200 Basil Box gift cards
• $25 Basil Box Gift Cards
• $2 Handcrafted Drinks
• Buy 1, Get 1 50% Off
• FREE handcrafted drinks
• FREE scoop of extra protein
“We’re thrilled to kick off 2025 by spreading joy and good fortune during the Lunar New Year season,” said
Peter Chiu, founder of Basil Box. “This is our way of expressing gratitude to our loyal guests while making their dining experience even more special with exciting rewards.”
Scratch cards are available with every purchase made in-store and online, giving everyone a chance to join the celebration. The Lunar New Year promotion promises to make every visit to Basil Box a memorable occasion, offering guests not only delicious meals but also to make every moment special.
From all of us at Basil Box, we wish you a prosperous and joyful Year of the Snake!
About Basil Box:
Basil Box is a Canadian fast-casual restaurant chain inspired by the vibrant street markets of Southeast Asia. Known for its fresh and vibrant build-your-own-boxes, Basil Box offers a contemporary dining experience that focuses on quality and flavour while offering a healthier approach to typical Asian cuisine.
For more information about Basil Box and their offerings, please visit www.thebasilbox.com
Media and Marketing Contact:
Stephanie Leong